For service-based businesses who want a website that supports their visibility and long-term growth without relying on social media to get more leads and sales.
The Website Visibility Shift
A FREE masterclass on getting found online in the AI era
When: Wednesday 17th June
Time: 7.30pm BST
Place: Zoom
Price: FREE
Your website was never supposed to just sit there looking pretty
Don’t get me wrong – a pretty website is not a bad thing!
But a lot of business owners have been taught to think about their websites totally the wrong way. Many people have it backwards.
Most people see their website as:
somewhere to send people after they’ve already found them
an online brochure
a digital business card
something they “should probably update at some point”
The Website Visibility Shift
When: Wednesday 17th June
Time: 7.30pm BST
Place: Zoom
Price: FREE
So all of the pressure ends up on social media or networking
Posting constantly.
Trying to stay visible.
Trying to stay relevant.
Being shamed into attending as many events as possible to be in the ‘right rooms’.
It’s exhausting!
Your beautiful website is invisible
Most business owners nowadays build their own websites. We have the capability to do that now.
But sadly this means that although yes you’ve built a gorgeous looking website, you haven’t done the work that most SEO expert developers do – actually get it set up to be found on Google.
So it sits there invisible. Unless you specifically send someone there.
And that makes me incredibly sad. That you’ve put all that work in. And it’s getting crickets.
Your website has the potential to become so much more.
It can become the thing that helps people discover you in the first place.
And in the AI era?
That shift matters more than ever.
I don’t want to fearmonger. You get enough of that already. But I do want to be really super honest.
Visibility online has changed.
And I want to help you keep up.
Human Led Content
Google has changed SO much over the last few years.
The results page is unrecognisable when you compare it to the standard ‘list of 10 webpages’ we used to see. Now we’ve got ‘People Also Ask’ questions. AI Overviews. Is SEO even relevant anymore?
Trust and Authenticity
The introduction of AI has changed how people are searching.
Most of us use ChatGPT as a research tool. You can bet people are asking it’s opinion about whether they should be spending 2K on your programme. Or asking about the Pros and Cons of working with you. What is it going to say? Will it recommend you over your competitors?
Tangible Results
Buyer behaviour has changed – and I know you know it too.
The resistance. The lack of trust. We really can’t blame people for it. Because you’ve felt it too.
People are more cautious now. They’ve been burnt. And they take more time to research before they buy.
Your website is no longer a nice to have - something you can throw together.
It’s become the place that effects how your audience and AI perceive you. And I’m going to explain in this masterclass, why that’s important, and what you can do about it.
In this FREE masterclass you’re going to discover:
Why so many websites stay invisible
Even when you’ve spent time and energy writing incredible content.
The biggest mistakes I see business owners making that harms their visibility online
And how you it’s possible to turn it around
Why randomly blogging doesn’t work
How how it can actually confuse Google and damage your reputation
Why clarity matters more than ever
Any why clarity is your biggest friend in the AI age
One simple thing you can do right now to find your visibility gaps
Worth its weight in gold!
How your website can become your new long term visibility asset
Leads to support your business so you can switch off on the days that matter most
Meet Your Host Sam
Not your ordinary SEO marketer
I’m Sam, founder of Page One Studio. An expert marketer with a geeky knowledge of SEO and AEO, who loves design, dreams about vintage wallpapers and devours fantasy fiction like it’s a sport.
I understand that not everyone has the time or energy to be ‘on’ and market their business 24/7. As a carer and ADHDer, I need my marketing to support ME and my business. This is where websites come in.
Most businesses do not need MORE noise online.
They need more clarity.
Because clear businesses get found more easily.
And in this masterclass, I’m going to show you exactly what I mean by that.
These are just some of the results my clients have had through working with me:
3-5 clicks > 30 clicks per day
350 > 3000 impressions a day
This free masterclass is for you if you’re a service based business owner and:
Your website isn’t generating leads right now and hasn’t been updated… for a while!
You’ve changed your offers or tweaked your audience over the last few years
You want a long term plan for visibility that feels a little more sustainable than posting on socials daily
You have a deep desire to help people and you feel invisible
Your tried blogging once, or maybe twice, and it looks a little like a graveyard over there. You want to know what the actual point is
You know you have a brilliant business, but you’re finding it hard to convert those leads into sales and suspect it might be your messaging
The Website Visibility Shift
When: Wednesday 17th June
Time: 7.30pm BST
Place: Zoom
Price: FREE
Websites have changed and I’ll help you understand how to leverage them
If you’re ready for more
More clarity
More leads in a sustainable way
More visibility in a way that suits you
Save your space now and I’ll guide you.
FAQs
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Yes there will be a replay
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Yes! First of all I’m an over sharer. Secondly, I’ve been to enough masterclasses to know when I’m being sold to with very little substance. Your time is precious, I appreciate you being here, so you’re going to get some tangible actions to take away.
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Yes! At the end I’ll be launching my programme and I’ll spend 5-10 minutes telling you all about it. Everyone that stays to the end will be in a draw to win a prize!
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SEO plays a big part in your website’s visibility but a lot of people have completely the wrong impression of what that involves. They think it’s something techy and unattainable. This is a much wider approach taking into account AI and your audience’s experience.
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This is for all service business owners who have a website or yet to create a website.
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Yes! It will be about 30-40 minutes of your time and worth every second!